For Dyson Unveiled 2026, Builders Club created a series of CGI visuals and teaser films building anticipation around Dyson’s latest innovations. The work explores glimpses of new technology through cinematic product moments, movement and detail, creating intrigue before revealing the products and their key innovations across beauty, floorcare, air treatment and oral care.
Credits
Role
Lighting, Animation, Design
Production
Builders Club
Creative Director
Julien Simshäuser
Art Director
Dimitri Jeanselme
Producer
Amy Smith
Design and Animation
Callen Fisher, Dimitri Jeanselme, Indrajit Sarkar, Michael Adelaja
